Agritechnica 2027: Connecting Agricultural Intelligence
Connecting Agricultural Intelligence is the guiding theme of Agritechnica 2027, which will take place from 14 to 20 November at the Hanover exhibition grounds
Connecting Agricultural Intelligence is the guiding theme of Agritechnica 2027, which will take place from 14 to 20 November at the Hanover exhibition grounds in Germany. As organizer of the world’s leading trade fair for agricultural machinery, DLG (German Agricultural Society) places a strong focus on the intelligent networking of people, machines, data and systems.
Systems and Components Will Be Again at the Center of the Stage
Once again, Systems & Components, the international B2B marketplace for suppliers to the agricultural machinery and the entire off-highway sector, will be an integral part of the event. The international reach of Agritechnica was demonstrated by the 2025 edition: 2,819 exhibitors from 49 countries and around 477,000 professional visitors from 171 countries made Hanover the global meeting place for the agricultural machinery industry.
The theme reflects one of the key developments in global agriculture: the intelligent networking of technology, knowledge and people across the entire agricultural value chain. From field sensors and AI-based analysis of image and machine data to machine-to-machine communication, autonomous field systems and cloud-based farm management platforms, data is being generated everywhere. Its true potential is unlocked through connectivity. Agritechnica 2027 will demonstrate how this interconnectedness is being translated into practical solutions for agriculture, enabling production systems to become more productive, more efficient and more sustainable.
Agribusiness Days
A particular focus will be on the Agribusiness Days on 14 and 15 November. Both days will create a concentrated business atmosphere and provide exhibitors and professional visitors with more time and space for in-depth discussions, networking and concrete business opportunities.
A transparent ticket availability indicator will provide early information about availability on individual days and make it easy for visitors to plan their visit. DLG recommends obtaining information on tickets and availability at an early stage. The ticket shop will open on 1 May 2027, initially with attractive early-bird offers for the Agribusiness Days.
Brazil and France
Agritechnica 2027 will continue to offer a strong international approach to visitor engagement. While all relevant target markets worldwide remain in focus, special emphasis will be placed on France and Brazil in the 2027 edition. For both focus countries, targeted measures are planned, including travel packages, enhanced visibility, and dedicated networking, business and event formats. These initiatives are tailored to the specific market conditions and innovation needs of each country and are designed to promote professional exchange and create new international business opportunities.
A further focus will be the Young Professionals Day on Friday, 19 November, offering a range of activities centred on young talent, vocational training, careers and professional opportunities in the agricultural sector.
Technical program focusing on future technologies and global farming systems
The Digital Farm Center will showcase solutions related to digitalization, automation, robotics and artificial intelligence, demonstrating how these technologies can be applied in practical farming operations
The DLG Spotlight “Global Farming Systems” will focus on different production systems and challenges across the world’s agricultural regions. International experience, technological solutions and best practices will illustrate which approaches work under different climatic, economic and operational conditions and what insights can be applied to visitors’ own farming businesses and operations.
Systems & Components: Meeting place for the international supplier industry
As a specialized B2B marketplace for the international supplier industry, the Systems & Components area will once again be a key part of Agritechnica in 2027. The focus will be on technologies and components for agricultural machinery and mobile machinery, ranging from drivetrains and hydraulics to electronics and sensor technology, as well as software, automation and intelligently connected systems. The offering from around 900 exhibitors from the supplier industry is aimed in particular at OEM developers, design engineers, decision-makers, procurement managers and the research community.
Key Points
- Agritechnica 2027 will take place from 14 to 20 November 2027 at the Hanover exhibition grounds, under the guiding theme “Connecting Agricultural Intelligence”: the intelligent networking of people, machines, data and systems across the agricultural value chain.
- A new visitor concept places the emphasis on planning and quality. Tickets will be allocated by day, with visitors required to choose their day of attendance at the time of purchase and an availability indicator showing capacity in advance. The ticket shop opens on 1 May 2027, initially with early-bird offers for the Agribusiness Days on 14 and 15 November.
- France and Brazil are the focus countries for 2027, with travel packages, enhanced visibility and dedicated networking and business formats. Friday 19 November is the Young Professionals Day, centred on young talent, vocational training and careers in agriculture.
- The technical programme includes the Digital Farm Center, covering digitalisation, automation, robotics and artificial intelligence, and the DLG Spotlight “Global Farming Systems”, which looks at production systems and challenges in the world’s agricultural regions.
- Systems & Components, the B2B marketplace for suppliers to the agricultural machinery and wider off-highway sectors, returns with around 900 exhibitors and a dedicated Expert Stage.
What figures did the 2025 edition record?
There were 2,819 exhibitors from 49 countries and around 477,000 professional visitors from 171 countries.
How will ticketing work in 2027?
Defined ticket allocations will apply on every exhibition day, and visitors must select their day of attendance when buying. An availability indicator will show early on how individual days are filling, and DLG recommends checking ticket availability at an early stage.
Who is Systems & Components aimed at, and what does it cover?
It targets OEM developers, design engineers, decision-makers, procurement managers and the research community. The focus is on technologies and components for agricultural and mobile machinery, from drivetrains and hydraulics to electronics and sensor technology, plus software, automation and connected systems.
What are the Agribusiness Days?
They run on 14 and 15 November and are designed to offer a more concentrated business atmosphere, giving exhibitors and professional visitors more time and space for in-depth discussions, networking and concrete business opportunities.
