Bryan Cullis’ 10 years experience to reinforce the presence in the Emea area

Bryan Cullis is the new president of the Emea area division of Hirose Electric. This choice is part of Hirose Electric’s global policy aimed at strengthening management in its areas of expertise. Concerning Europe, Hirose’s presence is now almost 30 years old. In fact, the company’s offices, that opened back in that period, were meant to allow the company to compete internationally in the Emea area.

Bryan Cullis

Bryan Cullis began working for Hirose Electric in December 2006. He actively participated in the merging process aimed to create a single European company based on three operational centers spread across the continent. Before being president, his role was that of vice president for the Emea area. Hirose’s presence in the area relies on the work of three branches in Germany, one in France, one in Italy and one in the United Kingdom. Hirose Electric Europe B.V headquarters is located in Amsterdam. The announcement of the new presidency was issued by the European section of the company, and its application is immediate.

The company

Hirose Electric Co., Ltd is a Japanese company, founded in 1937, and now a leading manufacturer of high-quality connectors worldwide. The basic company philosophy responds to the motto “a small company connecting wisdom”. The research focuses on creating original products, trying to always be a step forward in the future. The Hirose Electric slogan “Creative Links to World Electronics” comes from and expresses this philosophy. The company’s global turnover exceeds 115 billion Yen (866 million euros). Speaking of human resources, Hirose has 4319 employees all over the world. The production plants and sales offices are strategically located in Asia, in the United States, and in Europe.

The “Yokohama Center” opened in Japan in 2011, with the strategic target of centralizing the design functions, the research, and development, sales, and marketing departments. Over the last 80 years, the company has built a strong reputation, thanks to the continuity of a high quality production. The production of connectors that integrate the most recent and avant-garde technologies represents the core business. This translates into a broad diversification of connector features and performance. The goal is to satisfy an ever-increasing demand for small and highly innovative connectors.

A wide product variety

The portfolio of connectors that Hirose produces includes over 50,000 variants. Among these, there are cable-to-board, card-to-board, circular, memory, interface, FFC / FPC and coaxial connectors. A wide range of products also means an equally wide range of possible applications. These include industrial automation, industrial machinery, LED lighting, broadcasting, measurement and control, security devices, instrumentation, consumer electronics, automotive and much more.


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